Volvo aims to boost sales with new center, products

By MELINDA WILLIAMS

melinda@www.southwesttimes.com

You only get one chance to make a first impression, so Volvo Trucks North America hopes its new customer center in Dublin and two new truck lines will leave a lasting impression on customers.

The ribbon was cut Tuesday afternoon to officially open a 36,000-square-foot Volvo Trucks Customer Center, which includes a central “theater-in-the-round.” The theater can seat 290 people or provide a 360-degree view of any Volvo product showcased on its 82-foot turntable floor.

The custom-designed center is part of a $38.1 million investment at the Dublin facility. Plant upgrades to improve safety, quality and efficiency of manufacturing also were part of the investment.

Continue reading

Comments

comments

You must be logged in to post a comment Login