By MELINDA WILLIAMS
New River Valley Economic Development Alliance (NRVEDA) wants to increase awareness of the New River Valley region by footing the cost to install “Entering the New River Valley” signs on the interstate and other roads.
According to NRVEDA Chairman David Bennett, the “essential responsibility” of the Alliance is to support job creation, promote new investment, improve the quality of life and “market, promote and brand the region.” Therefore, it is the agency’s contention that installation of the signs will “help stimulate and promote the New River Valley.”
A May 9 resolution approved by the NRVEDA supporting the signage project indicates the Alliance will “cover the installation costs” for the signage.
Monday night, Pulaski County Board of Supervisors will consider its own resolution supporting the EDA’s request that Virginia Department of Transportation place such signs on Interstate 81 and that the costs be paid by the Alliance.
In addition to the interstate, the Alliance resolution proposes installation of the signs on routes 460 and 8, “and future roadways as deemed appropriate.”
The supervisors meet at 7 p.m. Monday on the main floor of the County Administration Building on Third Street in northwest Pulaski. The resolution will be considered among consent items that may be voted on as a block near the end of the meeting.